What if You Threw a Scandal, and No One Cared?

I’m not even going to link to the stories, as they’re so abundant and common: Over the past several years, many colleges have been caught (or sometimes admitted without getting caught) doing things to inflate the profile of the incoming class.  Usually, this is the freshman class and SAT manipulation (Emory, Baylor, Claremont McKenna); sometimes it’s class […]

Life, and EM: A Series of Trade-offs.

There are very few people who understand that Enrollment Management is, at some level, an exercise in managing trade-offs.  Even though the old Michelob Light commercial suggests that you can have it all, in fact, you can’t.  And in reality, if you could, you wouldn’t be working in higher education. (Those of you who know me […]

College Admission: The Kardashian Effect

The other night my wife and I were sitting on our deck with guests and long-time friends Nancy and Al Maly from Grinnell.  Among us we have about 60 years of college admission experience, so naturally the topic tends to come up when we get together.  That, and Al’s fascination with the proper way to […]

Adios, au revoir, auf wiedersehen!

If you grew up in the 60’s you know that headline is from the end of the Lawrence Welk Show, something I hated as a child but now think is pretty cool. But that’s not what this is about.  After years of trying to effect some change in our profession via gentle nudging, I’ve decided […]

College Admissions: A Modest Proposal

Today, it seems, is the day.  You know the one I’m talking about. The day our national obsession with selective college admissions comes to a head.  The day we check to see if any of the Ivy League Institutions (ILIs) has cracked the zero percent admit rate to which they all seem to aspire.  I’m […]

In Praise of Logic

This is dedicated to Father Anthony Lang, the professor who taught me logic and aesthetics in college.  The two classes combined to show the beauty of clear thinking. Mount Holyoke College has received a lot of press in the past week or so for announcing that it will freeze tuition next year.  Here’s just one […]